Evergreen content features information that is relevant for years to come. For example, a guide explaining how to cook rice is considered an evergreen page on a cooking blog because the technique won’t change much in the future. Evergreen webinars are basically the same. In other words, you can easily repurpose these webinars for a long time, allowing you to offer interesting content to potential customers with minimal effort, time, and cost.
Some examples of evergreen webinars are tutorials, FAQs, and how-tos. For instance, you can record a live webinar going over how to use your software and send it to new users after they sign up for your service. This lets you onboard new customers without spending time preparing and hosting a new webinar every week.
Evergreen webinars are also the backbone for any automated webinar strategy. In this case, users go over a list of prerecorded webinars as if it was a course. It can be a simple way for new users to fully understand how to utilize your service or to tackle a broader concept, such as how to solve specific problems in certain industries.
Finally, edited evergreen webinars make great YouTube videos and tutorials. You can expand the value of your recorded webinars to other platforms, maximizing their output. With just one webinar, you not only get content for a live audience but also social media, blogs, self-service customer support, and more.
When planning an evergreen webinar, the first thing you need to consider is making sure you don’t include information that can be quickly outdated, such as dates or mentions of current events. Then, you just need to make sure you use a webinar platform that records your online sessions and provides on-demand webinars. Finally, set up a registration page for lead generation, where people can access the content after signing up.
Best Webinar Software of 2024
Rank | Provider | Info | Visit |
1
|
Editor's Choice 2024 |
|
|
2
|
|
||
3
|
|
More Webinar Software FAQs
- Are Webinars Always Live?
- How Does Webinar Software Work?
- What Is an Evergreen Webinar?
- What Is the Difference Between Webinars and Webcasts?
- What Is Webinar Software?
Get the Best Deals on Web Conferencing Software
Get the best bargains on web conferencing software delivered to your inbox, every month.